The Merri-bek Food Leadership Action Group (FLAG) formed in early 2022 to support a Collective Impact approach to increasing food security in Merri-bek.

The FLAG are a group of passionate and skilled Merri-bek food leaders who are leading the implementation of the Merri-bek Community Food Hub. Council has engaged consultants Open Food Network to support the backbone organisation functions of the FLAG.

Benefits of the structured collaborative approach of the FLAG include:

• Decisions / actions based on a deeper understanding of the needs across our diverse community
• Shared / more efficient use of resources and less double up of food security effort
• Strengthened food security network
• Reduced data collection / reporting burden on individual stakeholders AND
• More comprehensive and consistent evidence of the benefit of Community Food Hub activities, attracting greater support and funding

If members are not funded by the organisation they represent, compensation is offered for their contribution as content experts. The time commitment equates to around 3 hours per month.

In November 2021, Council called for FLAG applications through the Merri-bek local food networks and community stakeholders identified during the Community Food Hub feasibility study

Applications were sought from community food leaders interested in working with food security groups and advocates to implement a community food hub and be part of a collective food justice movement in Merri-bek.

Successful applicants from the first round as well as a second call-out in September 2022 have formed Merri-bek's first Food Leadership Action Group.